The 'brand' Tag Archive

Below you'll find all my writing tagged with the word brand. The posts are listed in chronological order. Click the post title to read more.

April 6th, 2008

New era in brand communication

I believe we are witnessing a new era when it comes to brand communication, and clearly this picture below is the best example:

The communication strategy is not new, since it has already been seen before but it seems it is under constant refinement by our fellow marketing “masterminds”.
The story: Hugh Grant was caught drinking [...]